T
o get an idea of how
I became involved in professional
squash tournament promotion it may
help going back 10 years ago to when
I first came to work in the US and
landed the Head Pro position at the
then largest health club in America,
called Lakeshore Athletic Club in
Chicago, which had 5 squash courts
and a medium sized program. I had
been playing squash for about 15
years by then and competed at a
lower pro level whilst living in
France, attaining a national ranking
in the top 20 prior to moving
Westwards across the Atlantic. I had
played in many smaller pro events
before but never been involved with
organizing, promoting and directing
one myself. Upon arrival in Chicago
I was informed that part of my
duties would be to raise about $10k
to run a Professional Squash
Association (PSA) tournament, which
the coach before me (Phil Yarrow),
had started about 3 years before.
Phil gave me a very short
explanation of what was involved
with an emphasis on being prepared
to unashamedly ask endless people,
many almost strangers, for money
and to hear mainly refusals. Endless
hours of preparation and stress
before, during and after the event
coupled with not many rewards, from
a personal point of view, were also
an integral part of the process and
it became clear to me why Phil was
now pursuing a career in banking. I
wondered why on earth he had started
a pro event in the first place and
he told me several club members had
wanted to see some pro action on the
courts and he knew many friends on
the pro tour who he enjoyed catching
up with for the week to watch play
and share a few beers. Phil, it
might be added, was a former high
level junior player from England who
won the US Nationals twice back in
the early to mid 90's and has
written a book called 'Steps
to Success ' on beginner squash.
So
that is how I started in pro
tournament promotion - the first
year, 1996, the gentlemen that
helped put the US PSA Tour together
forgot to register my event and so
it ended up being an 8 man
invitational that featured Damian
Walker, Marty Clarke,
Richard Chin, Tim Long, Eric
Christianson and Friday Odeh along
with 2 other players. The matches
were not that great to watch or well
contested and in the final Damian
clinically took Marty apart in 3
games without much resistance, which
I thought was not really what I
wanted to see given all the work
that had gone in to raising the
money, organizing airport pick-ups
and drop-off's, accommodation for
the players and a special dinner
function. Suffice to say it was the
last time I went to the trouble of
organizing an ' Invitational ' style
event.
The following
year, 1997, I personally made sure
that I was fully registered with the
PSA well in advance and was very
impressed with the high level of
competition from the qualification
rounds onwards. The total prizemoney
on offer was $6,000 but with other
costs my budget was again $10k. In
the final Nathan Dugan, who at that
time was ranked about 100 in the
world and un-seeded but obviously
very good, came from two games down
to beat the #1 seed John White, who
many people may have heard of now
but was at the time ranked #40 in
the world. It was a fantastic match
to watch, the packed gallery was
enthralled and the sponsors happy
which made me realize it was indeed
all worthwhile, although I looked 5
years older and could hardly mutter
3 words by the end of the week. John
hit the ball just as hard then as he
does now - it was at this tournament
that he spent a lot of time with his
then American girlfriend who lived
in the region and later became his
wife.
In 1998 the final
was between a very young Finnish
player by the name of Olli Touminen
who is now ranked #15 in the world
and John Russell from England. I
vividly remember John playing very
well in the semis and having
a grueling match with the Frenchman
Stephane Galifi, who was
a sublimely talented player (and
still is), then partying with me and
several other players until after 5
am that night. The next day he got
up and took a sauna before his match
to sweat out some of the alcohol in
his system before playing a brutal
match losing narrowly in 5 games. It
was Olli's first win on the PSA tour
and he vanished for about an hour
missing the entire trophy
presentation, which was not so good.
A very young player by the name of
Anthony Ricketts also played in the
tournament that year, one of his
first ever as a pro, accompanied by
his coach the legend Geoff Hunt who
came all the way from Australia and
was only too happy to sleep on the
couch of one of the hosts housing
players.
I left Lakeshore
in early 1999 and took up the
position of Racquets' Sports
Director at the Birmingham Athletic
Club in Detroit. One of the first
things I was asked in my interview
was what I would try to bring to
their existing program to make it
stronger and whether I thought a pro
event would be a possibility, as
some people on the search committee
had heard I had ran some good events
in the past. This led to me starting
the Motor City Open which offered
$13k in prizemoney and attracted a
much higher caliber of player then I
had met before. What stands out in
my mind was a first round
qualification match between Anthony
Ricketts and Peter Marshall , a
former world #2 , who was returning
from a long break and had called me
from England to ask for a local
spot. Anthony led 2 games to love
before Peter came back winning 15-12
in the fifth, taking nearly 2 hours
to play. From that point on Peter
was not pushed that hard beating
Paul Price, Lee Beachill, Graham
Ryding and then David Palmer, who at
the time was ranked #27 in the
world, 3-0 in the final. Along with
all of these players Rodney Eyles,
the 1997 World Champion, was also in
the main draw.
It was very hard
to follow up on such a good
tournament in 2000 but with a
doubling of prizemoney on offer to
$25k the draw was again stronger and
I was getting to meet some players I
had only ever heard or read about.
The top seed was David Palmer who at
the time was ranked #7 in the world
and other players included John
White, Ong Beng Hee, Joe Kneipp,
Nick Matthew (who I had the pleasure
of playing in the qualification
draw) Alex Gough and Graham Ryding.
David coasted through to the final
where he found himself 0-2 down to
Alex but at this point he dug deep,
which he has done many times since
and most recently a couple of nights
ago to win the world championship
for a second time, and came back to
win 3-2. It was not a pretty match
and no love was lost but it was hard
to beat for pure effort and drama
and the members and spectators
lapped it up.
In 2001 I moved to
become the Head Pro at Meadowmill
Athletic Club in Baltimore which is
the largest public squash facilty in
America with 14 single and 2 doubles
courts. The club had not held a pro
event for several years and so
I worked to raise some money from
the membership and we hosted a $6k
PSA event in 2002, which featured
some tough matches and saw the
arrival on the pro scene of a very
young Dutchman called LJ Anjema, who
had not played in that many PSA
events before. He made the final
before losing to the #1 seed Liam
Kenny and has since gone on to reach
#23 in the world. It is a shame that
I did not stay very long at
MeadowMill because I felt there was
enormous potential to host a much
larger pro event if they had so
wished and I know that the level of
interest was quite high before I
left rather suddenly.
For the past 3 and
a half years I have been based at
The Country Club of Virginia in
Richmond. When I first started
coaching and running the program
here the club had 2 old beaten up
20ft racketball conversion courts
and about 25 regular players. Over
the period of about 6 months those
numbers slowly increased and grew to
about 60 at which point the club
decided to build 3 new international
courts and offer me a full-time
position. The new courts were ready
for play just before Christmas 2003
and we held a $10k PSA tournament
(the Virginia Professional Squash
Championship ) in January 2004 to
celebrate the opening of the new
squash facility. It was the first
time the club had run a pro squash
event although it has hosted a very
popular collegiate tournament called
the Price - Bullington Invitational
(PBI) for over 30 years which was
very well organized under the
direction of the VSRA, and Ted Price
in particular.
The 2004
tournament was a big success and
helped create a lot of 'buzz' about
the sport, not only at The CCV but
throughout the city too, which was
the main aim. There were some good
matches but not as many as I had
witnessed at other tournaments - Jan
Koukal a young player from
Czechoslavakia beat David Evans (a
former world #4) 3-2 in the
quarters in a tough and entertaining
match before losing in the final 3-0
to Rodney Durbach from South Africa,
who had played one of the toughest
matches I have ever witnessed in the
semi's the night before beating
Shahier Razik 3-2. Shahier ended up
after the match with 2 big bags of
ice wrapped around his hamstrings
and abductors which made for an
interesting photo op.
In 2005 we moved
up to a '2 star' level tournament
offering $20k in total prizemoney.
To be honest there were not that
many really close matches although
none were that easy and in the final
Shahid Zaman from Pakistan beat
Bradley Ball from England 3-1. The
one thing that sticks in my mind
about the tournament was talking to
Bradley just before and after his
first round match, which he narrowly
won 3-2. He had a very sore
back and I had taken him for several
massage appointments to try and help
ease the pain. He honestly thought
he would not be able to continue but
still found the guts to push through
and make the final, in the end only
being beaten by a player with
amazing racquet skills who just had
too many shots at his disposal on
the day.
Last year, 2006,
was the biggest tournament I have
ever been involved with, and also
the best in my opinion after 10
years of directing numerous pro and
amateur events. I might like to add
that when I write about these
tournaments it is by no means a one
man show although it certainly helps
to have a point person with some
experience in pro tournament
direction and planning. The Virginia
Squash Racquets Association (VSRA)
has been very heavily involved with
all the pro events held here in
Richmond and over the past 3 years
or so, more than 30 people have
offered more than their fair share
of time and energy to help make the
events so successful. This,
along with the generosity of The CCV
and University of Richmond in
hosting the events and countless
numbers of sponsors and patrons
whose financial support makes it all
possible.
Earlier this year
we hosted a '3 star ' PSA tournament
that offered $30,000 in total
prizemoney, and the main draw was
played on the McWill all glass
portable show court erected at the
University of Richmond. The court
was staged in the student commons
building over-looking a lake and I
think was a fabulous setting
although the side viewing was
somewhat restricted. There was
however viewing for over 250
spectators, of which only 75 were
reserved for sponsors, and on many
occasions people were literally
balancing on a chair behind 4 rows
of people watching high above the
back wall, trying to get a glimpse
of the action. The draw was quite
strong and featured 11 players
ranked in the worlds top 50 with
John White, a former world #1 ,
being the #1 seed. Having the
matches played on the show court in
a great setting and with viewing for
so many people made for a great
atmosphere and the matches all lived
up to their expectations. After some
relatively fast and straight forward
first round matches, which was to be
expected, all the quarter finals
except one went the full distance -
John was the only player to proceed
in less than an hour beating his
opponent 3-1. The three other
matches were incredible and
featured numerous swings of
momentum, exhausting rallies and
breath-taking individual shots on
view for over 4 hours of action.
Adrian Grant was the last man
standing beating Mohammed Abbas 3-2
after coming back from 2 love down,
walking off the court at nearly
mid-night in front of about a 20 die
hard fans. The semis were also great
to watch, with John winning 3-1 and
Adrian once again coming from 2-1
down to win in a fifth game
tie-breaker over another very
talented Egyptian Wael El Hindi.
After all his exertion from the
previous 2 nights Adrian
unfortunately did not have much left
in the tank and John won the final
3-0, but it still
involved some incredible athleticism
and trade-mark fast paced shots.
Immediately
following the conclusion of this
years event several sponsors
approached me to say they were
already keen to commit to another
event in 2007 and wanted to ask how
much more it would cost to offer
prizemoney that might attract more
of the worlds top 10 ranked players.
After some consideration and
discussion the VSRA decided to go
with a ' 5 Star ' level tournament
next year to played again on the
portable glass court at the U of R,
but with increased seating that
should allow up to 300 people to
watch each match - again less that
100 seats will be reserved for
sponsors, the rest are free and open
to the public. Along with the men's
pro tournament there will be a
women's pro exhibition event too
which will be a great addition to
the schedule. We have already
secured local television and media
coverage and hope that the event
will again be a huge success and
help to promote squash throughout
the region.
It is great to
know that so many local companies
are interested and continue to
support the tournament including
Davenport and Company, Carmax,
EverGreen Investments, Commonwealth
Coal, Westhampton Partners and Gray
and Gray Builders - it makes a huge
difference when the CEO's or
founders show up to watch, meet the
players and get involved. Plans for
the 2007 event started in February
2006 and have continued all year
long - we are now getting towards
the busy time of confirming sponsors
and putting all the pieces together.
For a taste of
what the 2006 tournament was like
you can go to
www.lyonsandtigers.com/SquashVA/
- thank-you to Patricia Lyons for
putting this together. You can also
go to
www.squashsite.co.uk
hit 'archives ' then look for
'Whitey is the Richmond Man' article
in February. More information on the
2007 tournament along with any other
events in the region are posted at
www.va-squash.org
which is soon to be updated.
The VSRA is a
non-profit organization with any
proceeds going towards youth
development and all Board members
are volunteers who help organize the
pro tournament and many other events
throughout the region because
of their genuine interest in the
sport. Ted Price is the main reason
why squash is what it is today at
The CCV and in Richmond - his love
of the game, incredible support and
boundless energy is amazing
and he is the one person responsible
for its continued growth in the
region over the past 35 years.
I would like to
add that after 10 years of pro
tournament experience, and many
mistakes, it is never easy to always
get it right and the only hope
organizers have is if they plan well
in advance, get a strong team around
them to help and be prepared to ask
for advice. Over the past 5 years I
have regularly volunteered my time
to help out at the Tournament of
Champions in New York and the US
Open in Boston run by the best
promoter of pro squash in the world,
John Nimick. John has allowed me to
see how he does things, is always
there if I have a question about
something and is a unlimited source
of knowledge. He runs tournaments as
a business and he is very good at
what he does because his livelihood
depends on it and I suggest anyone
thinking of running their own event
should try and attend numerous pro
events if possible and look behind
the scenes and see what really goes
on.
Having started
this piece, asking why on earth
someone went to the trouble of
trying to raise money to hold a pro
event, and then take on a lot of
stress for no obvious return I can
say that I honestly do sometimes ask
myself the same questions at times.
The answer is that it is great to
see a truly big event come together
involving many like minded people
who share the same passion. It
is also inspiring to see these
phenomenal world class athletes do
there thing right in front of you
only a few feet away, and then have
a chat or share a beer with them
later that evening, and it is
amazing to see not only squash
enthusiasts, but people who may have
never been on a court or seen a
point played before in their lives,
become transfixed by the level of
raw athletic skill coupled
with tremendous desire and
sportsmanship that top class pro
squash players exhibit day in and
day out, for little real financial
reward, but primarily due to their
love of the game.
I am not sure who
might read this, but I would like to
thank a number of people who have
been very instrumental and
supportive in a great many ways over
the past decade, helping me to bring
these tournaments together in a
manner that could be enjoyed by the
pro players, sponsors and spectators
alike - Mike Donio in Chicago, Peter
Schmidt in Detroit, Nancy Wolfe and
Nancy Cushman in Baltimore, Ted
Price, Les Carter, David Lyons,
Allison Purcell , Ned Sinnott, Bruce
DeWet and Tom Wallace in Richmond,
John Nimick in Boston and my wife
Chrissy for her continued patience
and unwavering belief in my capabilities over many years.